Teaching at SRH is based on the "CORE Future Skills Model". This model teaches competences that go beyond specialist knowledge and that students need to be able to act professionally and responsibly in a future that is very different from the present. These "Future Skills" are: Collaboration & Communication, Digital Skills, Critical Thinking, Coping & Changing and Creativity. All of these skills are put into practice in the SRH “InnoLab”.
Once a year, the InnoLab brings students and companies together. Five weeks before the start, students can choose their favourites from the companies' business cases. Within three weeks, the students then work on the cases together with company representatives.
Students from the degree programmes Design, Communication, Illustration, Photography, Web Development, Marketing, Music & Sound, Media and Creative Industries, Film & Television, Creative Writing, Renewable Energies, Cyber Security, Artificial Intelligence, Business Administration, Tourism, Engineering, Business Psychology, Marketing, Entrepreneurship and Supply Chain Management offer the companies different perspectives on the tasks set.
Our partner companies can draw on the potential of more than 400 students from all over the world. Throughout the entire process phase, students are supported by SRH lecturers.
Companies gain direct access to young professionals, while students develop the skills they need for their professional life during their studies. Networking within the university and with practical companies is promoted and long-term relationships between highly trained young professionals and companies are successfully established. The "InnoLab" is therefore the highest level of support for young talent.
Please fill in the following fields to take part in this year's edition of the SRH "InnoLab" module with your case.
If you have any questions about the module, please contact Bjoern Krass-Koenitz (bjoern.krass-koenitz@srh.de / 0179 5026430).
Have you already decided which course you would like to book this year?
Take a look at what's on offer this year.
A lot has been done for people with disabilities of all kinds in recent years. Nevertheless, everyday life is often a challenge for those affected. That is why things like equal rights in the application process (which applies at Axel Springer, for example) are important for our society. At an in-house event with 1000 employees, the Experience Lab_ showed what it means to navigate the media landscape with colour blindness, for example. There are already examples of accessible advertising. Our customer Proctor & Gamble, for example, plans to only show accessible advertising on TV from 2023. What can accessible advertising look like in the 360-degree media landscape, i.e. on TV, in magazines, newspapers, online, mobile, social media, podcasts, digital out of home, etc.?
Dieser Kurs wird angeboten von: Media Impact
Project Partner: RG rohrgroup GmbH, based in Berlin, is a leading company specializing in the trenchless rehabilitation of indoor wastewater pipes. Our company was founded to share sustainable solutions and collaboratively shape a livable future. With our innovative and disruptive method called "PipePrinting"—in which a new pipe is sprayed layer-by-layer into the existing one, similar to a 3D printer—we offer a sustainable, CO₂-saving, and cost-effective alternative to conventional pipe renovation methods, even possible during ongoing operations. Due to high demand, rohrgroup is establishing a franchise system expected to generate revenue of approximately 45 million euros in the first five years. Current Situation and Challenge: Currently, quality assurance in pipe rehabilitation involves manually evaluating video footage and images recorded before, during, and after rehabilitation on-site. These videos are submitted via Dropbox, allowing technicians to leave the site immediately after their work. Reviewing these submitted recordings via Dropbox is monotonous, time-consuming, and error-prone. Extended processing times increase the risk of overlooking defects such as cracks, inaccurate coatings, or open spots. Poor inspection outcomes necessitate technicians returning to job sites, resulting in an inefficient, costly, and unprofessional process. Your Mission: Develop a prototype leveraging Artificial Intelligence (AI) to automatically analyze video and image materials and generate a detailed quality report in less than 5 minutes. The system should: Reliably detect and highlight defects, cracks, and irregularities. Offer an intuitive drag-and-drop interface for direct uploading and analysis of media files. Eventually function live in real-time—even in areas without network coverage (e.g., basements)—to immediately detect defects during rehabilitation. Possible Project Steps: IT Infrastructure Setup: Create an environment suitable for training the AI model. Model Selection: Choose appropriate AI and machine-learning frameworks. Training & Optimization: Train and continuously enhance the model using proprietary, real-world rehabilitation data. Integration and Testing Phase: Implement the prototype together with RG rohrgroup GmbH employees, including practical trials and systematic feedback collection throughout the project. Feedback Implementation: Incorporate experiences and feedback from colleagues to optimize the system. Go-Live & Stress Testing: Conduct trials under real conditions, including areas without network coverage, and evaluate the scalability of the solution. What You'll Learn: Project Management and Teamwork: Plan and coordinate an innovative, interdisciplinary project—from the initial concept through theoretical planning, practical implementation, to final deployment—gaining valuable experience in project management, teamwork, and creative problem-solving. AI Development and IT Infrastructure: Deepen your knowledge in developing and implementing AI models, and learn to establish a robust IT infrastructure. Practical Problem Solving and Critical Thinking: Apply digital technologies to solve real industrial challenges, question conventional solutions, and receive direct feedback from industry experts. Communication & Creativity: Enhance your skills in clearly presenting technical concepts and developing creative solutions. All these components will significantly enhance and increase employability!
Dieser Kurs wird angeboten von: rohrgroup solutions GmbH